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A Creative Disruption festival from The Drum

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D2C or Marketplace was a question on many businesses minds but after most of the world was put into lockdown, it became one of the most important decisions as brands needed to find out the best way to reach customers. Thrust into needing access to customers at speed, businesses have had to transform their e-commerce strategy at a faster pace, but what’s the best strategy in the long-term? The Drum speaks to experts about this important topic.

Speakers

Liat Gurwicz
head of ecommerce marketing, Wix
Rob Pierre
co-founder and chief executive, Jellyfish
Crystal Etienne
founder and chief executive officer, Ruby Love
Charlotte McEleny
deputy and Asia Pacific editor, The Drum
In partnership with Braze

The ‘new’ brand agenda

Retail

Featuring

  • Magith Noohukhan, evangelist, Braze
  • Nicholas McCarthy, EMEA alliances director, senior vice president, Merkle Inc.
  • Nina Bibby, chief marketing officer, O2
  • Thomas Walker, online marketing and ecommerce manager, Pizza Hut
  • David Sealey, director of growth and strategy, CACI
  • Peter Markey, chief marketing officer, TSB
  • Gordon Young, editor-in-chief, co-founder, The Drum
  • Steven Habbi, head of global brand design and management, HSBC

Esports: behind the headlines

Entertainment Retail

Featuring

  • Jasper Mah, director of esports, APAC, SPORTFIVE
  • Lawrence Chan, managing director, MyRepublic Singapore
  • Shawn Lim, reporter, APAC, The Drum

Asics innovation

Retail Entertainment

Featuring

  • Gary Raucher, executive vice president category, EMEA, ASICS
  • Stephen Lepitak, executive editor, The Drum

How GoDaddy supported business needs

Retail Society

Featuring

  • Fara Howard, chief marketing officer, GoDaddy
  • Stephen Lepitak, executive editor, The Drum

Positive Energy, Innovation and Creative Thinking

2020 will see huge changes to our society, economy and undoubtedly our industry but our outlook is far from gloomy, the Can Do Festival represents the positive energy, innovation and creative thinking that makes the marketing community such a powerful force for good.
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